Stay Apparel Co.
Stay Apparel Co. is an authentic American brand of place, celebrating the stories of cities and towns, regions and states where we live, work, play and, most important, make memories. I have expanded the already established brand, designing email blasts, Instagram posts and a t-shirt design. I worked within the brand guidelines but put my own unique touch on each piece.
Email blasts for a STAY pop-up shop at a hair salon and "Free Love" buying incentives
Instagram posts for various pop-up events in Central PA, each highlighting the shirt designed for that town.
The Philly t-shirt I designed to honor the city that's been my home for the past 5 years.